All-new Alfa Romeo 4C Debuts at the 2014 New York Auto Show, Marks the Iconic Italian Brand’s Return to North America
Available in the summer of 2014 and designed for North America’s “Alfisti”, the 2015 Alfa Romeo 4C Launch Edition includes unique appointments and is limited to 500 serialized coupes
April 16, 2014 , Windsor, Ontario - Marking the Italian brand’s highly anticipated return to North America, the all-new Alfa Romeo 4C makes its 2014 New York Auto Show debut – a mid-engine design inspired by the brand’s legendary racing history, state-of-the-art carbon fibre monocoque and all-aluminum turbocharged engine influenced by Formula 1, and advanced technological solutions, all to deliver supercar-level performance and driving exhilaration.
“The all-new Alfa Romeo 4C delivers supercar-level performance in its most elemental form” said Harald Wester, President and CEO of Alfa Romeo. “With its ultra-lightweight materials and technological solutions derived directly from motorsports, a mid-engine proportion for maximum agility and purposeful styling cues to enhance performance – the all-new 4C coupe marks Alfa Romeo’s return to sports cars and the brand’s return to North America.”
For the Alfa Romeo brand, the 4C represents the essential sportiness embedded in the brand’s D.N.A.: Italian style, performance and technical excellence, for maximum driving pleasure.