Tag Archive: hartwall.fi

Nov 09

F1 World Champion Kimi Räikkönen to star in the advertisement for Finland’s national drink in Japan (+video)

The public will get a chance to see Räikkönen in an entirely new light

On Thursday, 9 November, Finnish brewery Hartwall will launch a major PR campaign in Japan, with F1 driver Kimi Räikkönen as its frontman. The campaign aims to build awareness about the Hartwall Original® Long Drink brand and support its launch in the largest online store in Japan. Read the rest of this entry »