Red Bull already sponsors rally drivers and the Citroen team
Sebastien Loeb says he is relishing starting his bid for his ninth World Rally Championship title on Rallye Monte-Carlo
The event, which begins in the French city of Valence on Tuesday 17 January, returns to the WRC trail for the first time in three years. Loeb says the rally is “mythical” and that its return is another boost to the championship’s popularity.
Renault/Lotus team signs Raikkonen for F1 return
Lotus Renault GP is pleased to announce that Kimi Räikkönen will race for the team next season. The 2007 World Champion, who left Formula 1 at the end of 2009 to pursue a career in rallying, has decided to make a comeback at the pinnacle of single-seater racing. He has now signed a two-year agreement with Lotus Renault GP.
Fourteen hours of live action, captured by two helicopters and onboard cameras
The World Rally Championship’s trial of live internet streaming from Rallye de France Alsace earlier this month proved such a hit with fans and teams that it could pave the way for similar coverage of some or all of the WRC’s 13 rounds in 2012.
The pilot is also the first test of a new partnership between North One Sport and digital specialist, Streamworks
Stages from this week’s Rallye de France Alsace will be streamed live and exclusive on the World Rally Championship’s official website, wrc.com, as part of a pilot project to investigate future digital opportunities for the all-action series.
Partner of the WRC
RPMC, the global sponsorship activation and event management agency, has been appointed as the Official Hospitality Partner of the World Rally Championship (WRC). RPMC will manage the hospitality requirements for WRC sponsors and their guests at all 13 rallies in 2011 and beyond, forming a long standing partnership with the WRC Promoter, North One Sport.
The agreement confirms Nokia as an International Partner of global rallying’s leading Championship.
Nokia, the world’s leading handset manufacturer, will team up with the world’s greatest motorsport adventure series, the FIA World Rally Championship (WRC), as part of a new multi-year partnership announced today by WRC promoter North One Sport.
Sebastien Loeb has extended his lead of the World Rally Championship for drivers
After winning Rally d’Italia Sardegna for a fourth time. Driving a Citroen DS3 WRC, Loeb faced the daunting prospect of running first on the road and clearing a line through the loose surface gravel for the drivers behind for three consecutive days to claim his second victory of 2011 alongside co-driver Daniel Elena.
Volkswagen confirmed a five-year commitment to the WRC
Today’s news that Volkswagen will be returning to the FIA World Rally Championship from 2013 has been heralded by the series promoter as further proof of the increasing value of the sport to manufacturers and its relevance to their production cars.
The WRC resumes with Rally Guanajuato Mexico from 3-6 March, round two of the 13-event calendar.
The promotion of the FIA World Rally Championship will shift up a gear thanks to a new acquisition deal announced today. North One Sport, the company responsible for promoting the World Rally Championship (WRC), has been acquired by Convers Sports Initiatives (CSI), a rapidly expanding sports marketing group that will bring extra investment and knowledge to accelerate the growth of the WRC.
Eight teams are currently registered for the prestigious FIA World Rally Championship
Interest in the World Rally Championship has hit a new high with more than 10 teams set to chase manufacturers’ points during the course of the 2011 season which kicks off this week with Rally Sweden (10 – 13 February).
Quesnel indicated that he doesn’t think Raikkonen is too keen to go back to F1.
Kimi Raikkonen can pull out of the 2011 world rally championship to return to F1 if he wants to. That is the claim of Citroen’s rally chief Olivier Quesnel, amid reports the 2007 world champion is now contractually committed to rallying for this season.
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