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Feb 05
Bernie Ecclestone is tipped to sign up the airline Emirates as a major F1 sponsor on a visit to Dubai on Tuesday.
The Financial Times said the five year deal is worth “about $200m”, making it “one of the biggest” in motor sport. The report said Emirates would join formula one’s clutch of official sponsors, including UBS, Rolex, Tata and LG.
Dec 05
Luxury watchmaker Rolex has signed up as F1′s official timekeeper.
F1′s official website said the “major” deal is a “long-term” one. “This is an exciting step for us at Rolex as the fit between formula one and our brand feels very natural and, like all great partnerships, needs little explanation,” Rolex CEO Gian Ricciardo Marini said.
Jul 12
One of F1′s non-executive directors is looking to get involved with formula one sponsorship deals.
The Financial Times reports that global communications services company WPP, headed by founder and boss Sir Martin Sorrell, is taking a minority stake in the biggest F1 sponsorship agency Just Marketing.
May 05
Brian Fogt, the man behind Montreal’s top street festivals, announces schedule
He has been at it for twelve years now and doesn’t see why he should stop. Brian Fogt, president and owner of BBF Promotions and Events Inc. has been the man behind some of Montreal’s most popular street festivals, namely the LG Crescent Street Grand Prix Festival and the Ford Racing Festival since 1999. And BBF is proud to announce that they are back in 2011 with three major events on Crescent Street.
Oct 28
The only Korean brand involved as a sponsor was LG.
South Korean companies are reportedly holding off before deciding whether to follow the east Asian country into formula one. The brand new Yeongam circuit hosted its inaugural grand prix last weekend, but the only Korean brand involved as a sponsor was LG.
Jul 28
“Even if they’re one year late, it won’t stop the project happening.” -Dennis
The site location and the primary investor have been revealed by organisers of the 2012 United States grand prix. Zak Brown, boss of the company that represents F1 sponsors including LG, Johnnie Walker and Hilton, said he thinks the news will allay some of the recent scepticism about the Austin project.
Jul 03
Electronics giant LG is considering ramping up its sponsorship involvement with formula one
Late last year, the South Korean brand was unveiled as an official backer of the world championship, with its branding on the TV broadcasts, timing graphics and trackside reported to be costing up to $15m per year.
Bernie Ecclestone has moved to play down the impact the global financial crisis may have on the world of formula one. 
As predicted, the South Korean electronics giant LG on Wednesday was revealed as an official formula one sponsor.