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Tag Archive: Dieter Zetsche
Daimler CEO Dieter Zetsche has played down expectations ahead of Mercedes’ fourth-consecutive season as a works formula one team.
Dieter Zetsche, the chairman of the German marque’s parent Daimler, says Mercedes must be pushing for the world championship by 2014.
Admitting that the appointments of Lewis Hamilton and Niki Lauda, and the departure of Norbert Haug, were because of Mercedes’ lack of recent success, he also acknowledged that the silver team will not be in a title-winning position this year.